Marketing Channel - Reverse logistics Essay Example | Topics and Well Written Essays - 1250 words

selling Channel - Reverse logistics - Essay Exampleimplementation and management of proficient, cost effective streaming of unprocessed materials in process catalog, finished products and other information reversing from the consumers point back to the origin.This topic may as well include remanufacturing and renewing. Remanufacturing involves manufacturing of products that the company had manufactured while renewal involves renovation of already manufactured goods. It encompasses the trade of superfluous goods, other paraphernalia and machines that customers return to the manufacturer, and leasing businesses because of different reasons.Talking of logistics, we refer to the events surrounding the movement of goods from the maker to the consumer and reverse takes the goods at least a step or more backwards the supply chain.1 A manufacturer may produce a product which, through a supply chain, moves through the electrical distributor to the consumer. Any other process after the sa le of the product is reverse logistics if the product is substandard of defective, thence the customer would certainly return it. This would mean that a manufacturer has to incur shipping expenses to fetch the product, try out the product, 2possibly dismantle the product, repair, recycle or even dispose the product. This means that the product reverses the chain of supply interlocking for manufacturers to gain any use from the defective product.This has effects on the market and the overall business terminationeavour since most retailers consider products that their customers return as personally dislodged deals. The retailers have the main challenge in treat the returns at an expertise level for faster, proficient and money-making collection and return of the product3. The probability of product returns depends on the consumer requirements which end up aiding high service standards including accuracy and timeliness.Retailers can address all the operational and customer poster ior retention issues in regards to merchandise returns through following the best